2014-2015 Undergraduate Catalog
Offered by Department of Marketing and Management Information Systems

Marketing/Management Minor

Minimum hours required for minor = 24

  1. Requirements (6 hours required)
    • Take all of the following:
      • MKT 300, Principles of Marketing - 3 hours
      • MGT 301, Principles of Management - 3 hours
  2. Electives (18 hours required)
    • Take 6 of the following (18 hours):
      • MKT 331, Professional Selling - 3 hours
      • MKT 336, Services Marketing - 3 hours
      • MKT 420, Retail Management - 3 hours
      • MKT 430, International Marketing - 3 hours
      • MKT 434, Business-to-Business Marketing - 3 hours
      • MKT 435, Marketing Research - 3 hours (Prereq: MKT 300 AND either MGT 233GS or STAT 241GS)
      • MKT 437, Sales Management - 3 hours
      • MKT 438, Consumer Behavior - 3 hours
      • MKT 440, Advertising Management - 3 hours
      • MKT 444, Person Marketing - 3 hours
      • MKT 450, Pharmaceutical Marketing - 3 hours
      • MKT 457, E-Marketing - 3 hours
      • MKT 460, Strategic Product Management - 3 hours
      • MKT 474, International Experiential Learning: Marketing - 1-3 hours (Prereq: MKT 430 or MGT 330 or ECON 430 AND junior or senior standing AND permission of instructor)
      • MKT 498, Marketing Topics - 3 hours
      • MGT 314, Operations and Supply Management - 3 hours (Prereq: MGT 233GS or equivalent)
      • MGT 355, Organizational Behavior - 3 hours
      • MGT 380, Human Resource Management - 3 hours
      • MGT 401, Small Business Management - 3 hours
      • MGT 409, Leadership: Skills, Applications, Research - 3 hours
      • MGT 415, Quality Management Concepts & Practice - 3 hours (Prereq: MGT 314)
      • MGT 498, Management Topics - 3 hours
      • MIS 302, Principles of Management Information Systems - 3 hours
      • BSAD 295, Business Communications - 3 hours (Prereq: ENG 101 (or equivalent) or English ACT score of 29 or above)
      • SCM 317, Principles of Supply Chain Management - 3 hours

18 Feb 2014

ugradcatalog@unk.edu