College of Business and Technology

Department of
MARKETING AND MANAGEMENT INFORMATION SYSTEMS

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• BUSINESS ADMINISTRATION MAJOR
  • Business Administration Comprehensive Option - Bachelor of Science Degree
    • Marketing Emphasis
    • Management Information Systems Emphasis
• Minor in International Business
• Minor in Marketing/Management
• Minor in Management Information Systems
• MKT Courses
• MIS Courses

For additional areas of emphases see Department of Accounting/Finance and Department of Management.

• Greg Broekemier, Chair
• Professors: Agrawal, Broekemier, Burkink, Seshadri
• Associate Professor: A. Taylor
• Assistant Professor: Li
• Senior Lecturers: Moffett, Yeagley

Department Objectives:

• To provide students with high quality undergraduate experiences that will lead to successful completion of Business Administration degrees and appropriate entry level jobs in their chosen careers.
• To provide students with a variety of classroom experiences including lectures, case studies, problem-solving, computer exercises, presentations and role-playing that lead to a thorough understanding of the subject matter. To complement these classroom experiences with learning environments fostering strong student/faculty relationships through advising and mentoring.
• To ensure that students are exposed to both the theory and practice of business by giving them opportunities to apply classroom knowledge to actual situations in the marketplace.
• To develop students' abilities to perceive and analyze problems and opportunities so that they might apply those techniques in finding solutions throughout their professional careers.

College of Business and Technology Graduation Requirements

• All students graduating with a degree from the College of Business and Technology must take at least 50% of their major area credit hour requirements from the College of Business and Technology at the University of Nebraska at Kearney.
• All students graduating with a degree from the College of Business and Technology must take a minimum of 30 of their last 36 hours of credit needed for their degree from the University of Nebraska at Kearney.

BUSINESS ADMINISTRATION MAJOR

The Department of Marketing and Management Information Systems offers two emphases in this major:

1. Business Administration Comprehensive Option - Bachelor of Science Degree
   (Select one Emphasis; two Emphases maximum)
   • Marketing Emphasis
   • Management Information Systems Emphasis

For additional areas of emphases see Department of Accounting/Finance and Department of Management.

Minors in International Business, Marketing/Management, and Management Information Systems are available for students pursuing majors in other disciplines.

Courses with the prefixes MKT and MIS are offered by the department.