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Offered by Department of Marketing:

Business Administration Major

Business Administration Comprehensive Option
Bachelor of Science
Marketing Emphasis

BT BS 1203 EP 3005

All College of Business and Technology Graduation Requirements must be fulfilled.

  1. Business Administration Comprehensive Core Requirements (36 hours required) (2.0 GPA required)
    • Take all of the following:
      • BMGT 233, Business Statistics - 3 hours
      • BACC 250, Principles of Accounting I - 3 hours (Prereq: sophomore standing)
      • BACC 251, Principles of Accounting II - 3 hours
      • BSED 295, Business Communications - 3 hours
      • BMKT 300, Principles of Marketing - 3 hours (Prereq: sophomore standing)
      • BMGT 301, Principles of Management - 3 hours
      • BMIS 302, Principles of Management Information Systems - 3 hours
      • BFIN 308, Principles of Finance - 3 hours
      • BACC 311, Business Law - 3 hours
      • BMGT 314, Operations Management - 3 hours
      • BMGT 493, Social Responsibilities of Business: Issues and Ethics - 3 hours
      • BMGT 495, Administrative Strategy and Policy - 3 hours
  2. Business Administration Comprehensive Economics Requirement (3 hours required)
  3. Marketing Emphasis Requirements (21 hours required)
    • Take 4 courses:
      • BMKT 430, International Marketing - 3 hours
      • BMKT 435, Marketing Research - 3 hours
      • BMKT 438, Consumer Behavior - 3 hours
      • BMKT 456, Marketing Management - 3 hours
    • Take 3 courses from:
      • BMKT 331, Professional Selling - 3 hours
      • BMKT 336, Services Marketing - 3 hours
      • BMKT 395, Field Experiences in Practical Marketing - 3 hours
      • BMKT 420, Retail Management - 3 hours
      • BMKT 433, Marketing Channels Management - 3 hours
      • BMKT 434, Business-to-Business Marketing - 3 hours
      • BMKT 437, Sales Management - 3 hours
      • BMKT 440, Advertising Management - 3 hours
      • BMKT 444, Person Marketing - 3 hours
      • BMKT 450, Pharmaceutical Marketing - 3 hours
      • BMKT 457, E-Marketing - 3 hours
      • BMKT 498, Marketing Topics - 3 hours

19 Mar 2007

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