Offered by Department of Marketing and Management Information Systems

Marketing/Management Minor

Minimum hours required for minor = 24

1. Requirements (6 hours required)
   • Take all of the following:
     • MKT 300, Principles of Marketing - 3 hours
     • MGT 301, Principles of Management - 3 hours
2. Electives (18 hours required)
   • Take 6 of the following (18 hours):
     • MKT 331, Professional Selling - 3 hours
     • MKT 336, Services Marketing - 3 hours
     • MKT 420, Retail Management - 3 hours
     • MKT 430, International Marketing - 3 hours
     • MKT 434, Business-to-Business Marketing - 3 hours
     • MKT 435, Marketing Research - 3 hours (Prereq: MKT 300, MGT 233GS OR MKT 300, STAT 241GS)
     • MKT 437, Sales Management - 3 hours
     • MKT 438, Consumer Behavior - 3 hours
     • MKT 440, Advertising Management - 3 hours
     • MKT 444, Person Marketing - 3 hours
     • MKT 450, Pharmaceutical Marketing - 3 hours
     • MKT 457, E-Marketing - 3 hours
     • MKT 460, Strategic Product Management - 3 hours
     • MKT 474, International Experiential Learning: Marketing - 1-3 hours (Prereq: MKT 430 or MGT 330 or ECON 430; junior or senior standing; permission of instructor)
     • MKT 498, Marketing Topics - 3 hours
     • MGT 314, Operations and Supply Management - 3 hours (Prereq: MGT 233GS or equivalent)
     • MGT 355, Organizational Behavior - 3 hours
     • MGT 380, Human Resource Management - 3 hours
     • MGT 409, Leadership: Skills, Applications, Research - 3 hours
     • MGT 415, Quality Management Concepts & Practice - 3 hours (Prereq: MGT 314)
     • MGT 498, Management Topics - 3 hours
     • MIS 302, Principles of Management Information Systems - 3 hours
     • BSAD 295, Business Communications - 3 hours (Prereq: ENG 101)