Offered by Department of Communication:

Journalism and Mass Communication Major

Journalism Option
Bachelor of Science
Advertising, Mass Media, News Editorial, Public Relations, Sports Communication Emphases

FAH BS  (see emphasis option for major code)

Students selecting a major in Journalism must earn a minimum 2.5 G.P.A. in the major.

Students are expected to take JMC 100GS, Global Media Literacy, to meet the General Studies Personal Development requirement.

Students selecting a major in Journalism must compile evidence of achievement particular to their chosen career field. Students will present this portfolio and discuss its contents with a Faculty Portfolio Committee in the semester prior to their graduation.

  1. Journalism Core Requirements (6 hours required)
    • Take all of the following:
      • JMC 310, Communications Law - 3 hours
      • JMC 460, Mass Media and Society - 3 hours
  2. Journalism Emphasis (30 hours required)
    • Take ONE of the following emphases:
      • Advertising Emphasis
      • Mass Media Emphasis
      • News Editorial Emphasis
      • Public Relations Emphasis
      • Sports Communication Emphasis
        1. Journalism and Mass Communication: Journalism Option:
          FAH BS 3911

          Advertising Emphasis (30 hours required)
          • (Complete the Core Requirements above)
          • Take all of the following:
            • JMC 110, Topics: QuarkXpress - 1 hour
            • JMC 110, Topics: Photoshop - 1 hour
            • JMC 129, Integrated Marketing Communications - 3 hours
            • JMC 130, Advertising Principles and Practice - 3 hours
            • JMC 307, Advertising Copywriting - 3 hours
            • JMC 316, Broadcast Advertising and Programming - 3 hours
            • JMC 320, Media Management - 3 hours
            • JMC 329, Print Advertising Design - 3 hours
            • JMC 340, Media Sales - 3 hours
            • JMC 420, Advertising Campaigns - 3 hours
          • Take 4 hours from:
            • JMC 351, Antelope Newspaper Production - Advertising Staff - 2 hours
        2. Journalism and Mass Communication: Journalism Option:
          FAH BS 3215

          Mass Media Emphasis (30 hours required)
          • (Complete the Core Requirements above)
          • Take all of the following:
            • JMC 110, Topics: Photoshop - 1 hour
            • JMC 129, Integrated Marketing Communications - 3 hours
            • JMC 215, Newswriting - 3 hours
            • JMC 220, Photojournalism - 3 hours
            • JMC 250, Electronic Cinematography - 2 hours
            • JMC 309, Public Relations - 3 hours
            • JMC 318, Writing for The Media - 3 hours
            • JMC 336, Radio Workshop - 2 hours
            • JMC 343, Television Workshop - 2 hours
          • Take 3 hours from:
            • JMC 305, Writing Feature and Magazine Articles - 3 hours
            • JMC 307, Advertising Copywriting - 3 hours
            • JMC 315, Advanced Reporting & Editing - 3 hours
            • JMC 416, Interpretive Reporting - 3 hours
          • Take 3 hours from:
            • JMC 329, Print Advertising Design - 3 hours
            • JMC 330, Publication Design - 3 hours
          • Take 2 hours from:
            • JMC 350, Antelope Newspaper Production - News Staff - 2 hours
            • JMC 351, Antelope Newspaper Production - Advertising Staff - 2 hours (Prereq: JMC 130 or permission of instructor)
            • JMC 352, Antelope Newspaper Production - Photo Staff - 2 hours
        3. Journalism and Mass Communication: Journalism Option:
          FAH BS 3910

          News Editorial Emphasis (30 hours required)
          • (Complete the Core Requirements above)
          • Take all of the following:
            • JMC 110, Topics: QuarkXpress - 1 hour
            • JMC 110, Topics: Photoshop - 1 hour
            • JMC 215, Newswriting - 3 hours
            • JMC 220, Photojournalism - 3 hours
            • JMC 305, Writing Feature & Magazine Articles - 3 hours
            • JMC 315, Advanced Reporting & Editing - 3 hours
            • JMC 320, Media Management - 3 hours
            • JMC 330, Publication Design - 3 hours
            • JMC 350, Antelope Newspaper Production - News Staff - 2 hours
            • JMC 352, Antelope Newspaper Production - Photo Staff - 2 hours
            • JMC 416, Interpretive Reporting - 3 hours
            • JMC 425, Topics in Mass Media - 3 hours
        4. Journalism and Mass Communication: Journalism Option:
          FAH BS 3912

          Public Relations Emphasis (30 hours required)
          • (Complete the Core Requirements above)
          • Take all of the following:
            • JMC 129, Integrated Marketing Communications - 3 hours
            • JMC 215, Newswriting - 3 hours
            • JMC 309, Public Relations - 3 hours
            • JMC 315, Advanced Reporting & Editing - 3 hours
            • JMC 330, Publication Design - 3 hours
            • JMC 409, Public Relations Strategy - 3 hours
            • JMC 425, Topics in Mass Media - 3 hours
            • JMC 440, Mass Media Research - 3 hours
          • Take 2 hours from:
            • JMC 336, Radio Workshop - 2 hours
            • JMC 343, Television Workshop - 2 hours
          • Take 4 hours from:
            • JMC 350, Antelope Newspaper Production - News Staff - 2 hours
        5. Journalism and Mass Communication: Journalism Option:
          FAH BS 3913

          Sports Communication Emphasis (30 hours required)
          • (Complete the Core Requirements above)
          • Take all of the following:
            • JMC 110, Topics: Photoshop - 1 hour
            • JMC 129, Integrated Marketing Communications - 3 hours
            • JMC 215, Newswriting - 3 hours
            • JMC 220, Photojournalism - 3 hours
            • JMC 305, Writing Feature & Magazine Articles - 3 hours
            • JMC 307, Advertising Copywriting - 3 hours
            • JMC 330, Publication Design - 3 hours
            • JMC 336, Radio Workshop: News - 2 hours
            • JMC 343, Television Workshop: News - 2 hours
            • JMC 350, Antelope Newspaper Production - News Staff - 2 hours
            • PE 230, Sports Officiating - 2 hours
          • Take 3 hours from:
            • JMC 309, Public Relations - 3 hours
            • JMC 356, Broadcast Announcing - 3 hours
            • PE 429, Marketing in Sport, Recreation and Tourism - 3 hours

5 May 2009

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